At WIESHEU, all the production steps are handled in house – from planning, design and construction to installation and training in the use of the oven. “This means that we know what is required in practice and supply our customers with suitable solutions,” explains Karlheinz Wiesheu, founder of the company from Affalterbach. “Innovation, high tech and quality are at the centre of all the activities of WIESHEU GmbH. They apply as much to the new product line Dibas as to the hot air convection ovens, combi-steamers of the Euromat range and the compact baking ovens of the Minimat series.”
In order to secure this high standard of quality, training sessions and seminars are held regularly in modern communication centres at the Affalterbach and Wolfen sites. Not only WIESHEU staff but above all customers and users take advantage of the opportunity for further training. Everything that is currently practiced in instore Baking, kiosks, convenience shops and caterers, and that, moreover, brings economic success, WIESHEU initiated and influenced right from the very beginning.
WIESHEU produces over 10,000 ovens annually. The customers primarily come from bakeries and the food trade. But butchers and petrol stations with a convenience section have also learned about and come to appreciate the reliable ovens from WIESHEU. Overall, WIESHEU has the biggest market share in Germany in the instore Baking ovens segment. Around 30 field service staff members maintain contacts with customers, and WIESHEU is also regularly represented worldwide at the relevant trade fairs.